What is SEO and how does it work?

We help you dominate the Hong Kong Market with SEO services that put you on the first page of search engine results.

 

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Rank Higher in Search Results

SEO

Our results speak for themselves. We deliver all Search engine optimisation services under one roof, including keyword analysis, external link building, customized content, web content optimization, and monthly ranking reports.

Want to create real revenue for your business? It begins with established an unbeatable and irresistible online presence. We are on a mission to help you out-do your competitors on all online matters.

What is SEO (Search Engine Optimization)?

The abbreviation SEO stands for search engine optimization. It refers to a set of activities to enhance the quality and quantity of a website via organic results in the search engine.

A conversation around Search engine optimization cannot be complete without the mention of search engines. So, what is a search engine? This is advanced software that continuously crawls the web as per its algorithm to return results based on a user’s search. Even though Google is the most popular search engine, there are others, including Bing and Yahoo.

When looking into SEO, you need to pay attention to three key things that go into the practices undertaken:

What is search engine Optimisation

Quantity of traffic

You need visitors coming to your website so that you can gain the trust of search engines. You may have one of the best websites, but without visitors from search results, there is no difference in having it or not. More traffic is better as it shows the search engines that you are doing the right things.

Quality of traffic

Just getting traffic is not enough. That’s why SEO seeks to ensure whoever is coming to your website is of high quality and capable of actually making a purchase. Since SEO targets specific keywords, your site’s traffic has to be interested in those search terms. Thus, you end up getting quality traffic.

Organic Results

The goal behind SEO is not to pay for any ads. As far as organic search results are concerned, you should not pay for anything. As a website owner, you need to dedicate a significant amount of time performing Search Engine Optimization because that is what brings out the essence of owning a website.

Why You Should Care About SEO?

Internet users conduct billions of searches daily. Among the many searches going on online, you should aim to land specific, high-intensive traffic that would help your business growth.

Most of these online searches have commercial intent, meaning they are ready to purchase as per their search terms. If you are selling specific products or services, you would want to be at the top of the search engine results page so that they can buy from you.

In other cases, you may have set up the website for informational purposes. Performing SEO ensures that you reach the specific people that you intend to inform. As they type certain keywords in the search engine, you would be among the first sites they see and visit. As this happens more often, you eventually come across as an authoritative figure in the subject matter.

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Access to top-notch tools

For your SEO efforts to be effective, you need access to top-notch tools that get the work done expertly. We use high-level SEO tools for different practices such as keyword research and link analysis. The cutting-edge tools implored in our practices are well-aligned with the evolving nature of modern search engines.

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Experienced professionals

From that first moment you contact us to the ongoing relationship we get to establish, you will be working with experienced professionals whose aim is to give you nothing but the best results. Our experts understand what it takes to craft a high-quality SEO and digital marketing program.

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Sustainable top-notch results

We help you rank higher on search engines for a long time. Because this is something we are well-versed with, we will deliver quick results that are sustainable in the long run. When it comes to online marketing and SEO, quick results are always good for your ROI.

Proven SEO Techniques

When you do SEO on your own, you may end up adopting strategies that Google hates and would end up punishing you for that. Choosing us to handle your business needs means working with a company that follows proven SEO techniques to put you to the top. Here’s an easy-to-use Guideto SEO to follow.

What We Offer to Our Clients

Our focus is to improve your website speed, site authority, and overall responsiveness of your website. We keenly listen to our clients to deliver on these goals. We deliver the following comprehensive SEO strategies that help you to rank higher.

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SEO Ranking Report

Users normally use specific search terms when looking for information or products and services. We help you get the keywords relevant to your line of business so that you can rank accordingly. The goal behind keyword research is to identify what terms suit your business so that you can incorporate them into your online presence.

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Improve CTR

Keyword matches are the most important influencers if you are looking to increase click-through-rate. We conduct thorough research on what keywords to target and see the CTR improving.

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On-page Search Engine Optimization

On-page SEO entails a set of practices we undertake to improve specific pages that make up the website. We scan through each page of your website to ensure it is well optimized for the search engines.

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Enhance CTR

CTR measures how many people click on a link against those who had the opportunity to do so. CTR is a factor in organic results. We help you register a higher click-through rate by conducting accurate keyword research and help you rank for the right terms.

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SEO Ranking Report

We have a transparent ranking technique process that involves sharing with you the relevant website evaluation reports. We want you to be a part of the process, hence generate the SEO ranking report to give you a clear picture of website performance and progress.

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Measuring & Tracking

We do not just execute SEO and leave it at that. Instead, we continuously measure and track the impact of various strategies undertaken and optimize them for improved results.

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Have a Question about SEO?

SEO is something that business owners hear a lot about these days, but they do not have clear insights of what search engine optimization is? Search engine optimisation can be broken down into two segments, one would be content and the other would be technical.

Technical SEO is the most important type of SEO. Technical SEO requires knowledge of code such as HTML, PHP and the saviness of understanding page speed and loading time.

Content SEO is content created to ease the usefulness on the website. This type of content includes written content, graphics, videos, infographics and more….

Content for SEO determines how important is the page user experience. Well written and planned content guarantees high positions on the SERPS. 

Content SEO is super important because it is what the search algorithm looks for to determine the importance of a page. When we create well structured content we increase the chances of earning backlinks.

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